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A very wet Steps for Jo in Hyde Park, London

We were asked by our friends at Event By Event if we could donate a photo booth for a charity event they were helping to organise in Hyde Park called Steps for Jo.  Of course, we obliged and donated a 3-hour photo booth hire (one of our Photo Tower photo booths to be precise), complete with a mini-marquee and generator.  Event by Event also to helped to secure sponsorship from French bottled water brand Volvic, fitness/activity tracker wristband company Fitbug and face painters Follies Face Painting.  There was also an appearance from two dance troupes and a local choir to keep the runners and their families entertained after the run.

The turnout was good despite the rain and the participants helped to raise a massive £27,000 for the charity, as well as of course helping to raise awareness of cervical cancer and promote early detection.  We also had a pug make an appearance in the booth!

What is Steps for Jo?

Steps for Jo is an annual sponsored 5k walk & 10k run that takes place in several cities across the UK at the start of Cervical Screening Awareness Week each June.  The walk / run is organised by cervical cancer charity Jo’s cervical cancer trust, the UK’s only dedicated charity to women affected by cervical cancer.

You can watch our video of the event and see the photo booth in action below:

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